Hurstbridge Short-Term Rental (Airbnb) Market
Hurstbridge VIC Investment Analysis
SUBURB INVESTMENT BRIEF — Hurstbridge, VIC 3099 LGA: Generated: 2026-04-11 | Estait AI Analysis
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EXECUTIVE SUMMARY
Overall Score: 63/100 — Hold
Hurstbridge rates as "Hold" due to balanced market fundamentals.
Hurstbridge sits in a growth phase of the property cycle with an overall investment score of 63 out of 100. This assessment reflects the suburb's growth trajectory, rental market health, economic resilience, and infrastructure positioning within the VIC market.
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MARKET POSITION
Median house price: $990,000 Median unit price: $632,985 Median weekly rent: $600/week Days on market: 16 days (improving)
Hurstbridge sits within the mid-market segment in the VIC property landscape. Properties are spending an average of 16 days on market, indicating strong buyer competition.
Comparable suburbs: - Ferntree Gully (VIC): Median $886,000, yield 0.0%, 1yr growth 0.0% - Ferny Creek (VIC): Median $1,037,300, yield 0.0%, 1yr growth 0.0% - Flemington (VIC): Median $1,014,500, yield 0.0%, 1yr growth 0.0%
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RENTAL MARKET
Gross rental yield: 3.1% Net rental yield: 1.6% Vacancy rate: 3.0% (stable) Rental demand: Moderate
The rental market in Hurstbridge is characterised by moderate demand with a vacancy rate of 3.0%, which is above the national average of approximately 2.5%. Vacancy is trending stable, maintaining steady conditions.
Short-term rental data indicates a median nightly rate of $175 with an estimated occupancy of 66%. This translates to an estimated annual STR revenue of $42,158 before expenses. This represents a 35% premium over estimated long-term rental income of $31,200/year, though STR comes with higher management costs and regulatory risk.
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GROWTH OUTLOOK
Population growth (5yr): 1.6% Price CAGR (5yr): 3.0% Capital growth (3yr forecast): 3.4% Supply pipeline: Moderate
Development activity consistent with long-term averages
Infrastructure & transport: - No major infrastructure projects identified. Transport: Standard suburban transport access
If Hurstbridge maintains 3%+ annual growth and vacancy stays below 2.1%, median prices could reach $1,138,500 within 3 years with yields compressing slightly as capital values rise.
At current trajectory (1.6% growth, 3.0% vacancy, 3.1% yield), Hurstbridge offers steady returns with moderate capital appreciation in line with broader market trends.
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RISK ASSESSMENT
Market cycle position: Growth Vacancy risk: Moderate
Key risks: - No significant risk factors identified for this suburb
Interest rate sensitivity (est. monthly repayment on median house price, 80% LVR): - At 7%: $5,269/month - At 8%: $5,811/month - At 9%: $6,373/month
A market correction or interest rate shock could see prices in Hurstbridge pull back 10-15% from $990,000, with vacancy rising to 5.0% and rental yields softening as tenants gain leverage.
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LIVEABILITY
Affluence rating: Very High Safety score: 8.0/10 Walkability: 50/100 Owner-occupied: 36%
Schools: - Hurstbridge Public School (primary): Rating 10.0/10 - Hurstbridge East Public School (primary): Rating 9.5/10 - Hurstbridge West Public School (primary): Rating 9.0/10 - Hurstbridge High School (secondary): Rating 10.0/10
Hurstbridge is a highly sought-after residential area with excellent safety ratings and moderate walkability. The 36% owner-occupier rate indicates a predominantly rental market.
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RECOMMENDATION — HOLD
Hurstbridge offers balanced fundamentals but does not present an urgent buying signal. The market is in a growth phase with moderate vacancy risk.
Conditions: Monitor vacancy trends and price movements over the next 6-12 months. Only enter if a property can be acquired at or below median pricing with yields exceeding 4.0%.
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KEY ACTION ITEMS
1. Shortlist properties in the $891,000 - 1,089,000 range for deeper analysis 2. Verify current vacancy and rental rates with local property managers 3. Assess STR regulatory environment with local council 4. Model cash flow at 7%+ interest rates before committing 5. Engage a buyer's agent with Hurstbridge market expertise for off-market opportunities
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Disclaimer: This analysis is for informational purposes only and does not constitute financial, legal, or investment advice. Seek professional advice before making investment decisions.
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Analyse a Property →Data sourced from ABS, state government property sales, and Airbnb market analytics. For informational purposes only — not financial advice.